Luan Herrera: The Young Brazilian Bringing the Power of Transformation to COP 30 in the Amazon
Luan Herrera
In the heart of the Amazon — a living symbol of biodiversity and the global climate emergency — a young Brazilian is emerging as one of the most inspiring voices at the upcoming United Nations Climate Change Conference (COP 30). Luan Herrera Cruz, a 30-year-old from Espírito Santo, is among the key figures representing Brazil, and his project, “Sustainable Energy for All,” is drawing international attention.
Born from a desire to transform lives in underprivileged and quilombola communities, Luan’s initiative combines low-cost solar technology, community training, and energy autonomy to promote social inclusion and environmental preservation. What began as a pilot project in southeastern Brazil is now attracting interest from global organizations for its scalable and sustainable model.
“Clean energy is the path to independence and dignity for communities. Every kilowatt generated sustainably is a victory against exclusion and climate change,” Luan stated in an interview ahead of the event.
His presentation is among the most anticipated panels at COP 30, which gathers heads of state, scientists, and representatives of traditional communities. The focus of his discussion will be a just energy transition, balancing technological innovation with social equity and environmental protection — one of the greatest challenges of our time.
The inclusion of indigenous and quilombola leaders in the debate reinforces a critical message: those most affected by climate change must be part of the solution. Luan’s project embodies this principle, empowering historically marginalized communities to become leaders in the green revolution.
“Brazil has the opportunity to lead the world’s green revolution — and the Amazon is the starting point of this new era,” Luan emphasized during a preparatory press briefing for the conference.
At only 30 years old, he represents a new generation of Brazilian leaders who not only dream of a sustainable future but are actively building it. His participation in COP 30 — held for the first time in the Amazon rainforest — symbolizes a profound shift in global awareness: sustainability is not merely an environmental issue, but a social, economic, and human movement.
During the panel titled “Voices of the Green Future,” Luan is expected to deliver a powerful message:
“Sustainability is more than technology — it’s inclusion, hope, and transformation.”
And under the vast Amazonian sky, where sunlight meets the forest canopy, this young Brazilian aims to prove that the future of global energy can — and should — rise from the very heart of the Amazon.